The T-shirt came in a really nice canvas bag, with a rough string tied in a bow, and once you opened the bag you found the T-shirt (obviously), a sticker, moo-card, and water pistol. Sure it doesn’t make the T-Shirt any better (although Ffee stuff is very nice, labeless, soft, an uses water based inks), but it made the experience that much more memorable.
Just in time to celebrate a Celtics championship and right before the festive 4th, Johnny Cupcakes unveils the LTD Firecracker T-shirt. Classic Americana. The shirt is limited to 100 pieces, 10 per size, for both the guys and the gals. Releases today at 3pm, Newbury St. location. As we’ve come to expect for Johnny the packaging of the shirt almost trumps the garment itself. Check that out after the jump! 
shelfing and display inside the shop.
bamboo packaging for t-shirts.
packaging makes socks look like sushi. 
when we opened the box we could see the plastic UT t-shirt container rolling around inside with the invoice and another piece of paper.
The Johnny Cupcakes t-shirt arrived yesterday, and what an experience! From the outside shipping box, to the inside packaging … everything is very carefully packaged! It is obvious that it wasn’t just thrown in the box, but they took extra care to make you feel that the contents are particularly packaged just for you, that you’re special! I loved it!
Great job Johnny C!
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